What is an Opt In page?
Explaining What is an Opt In Page And Why You Need One
An Opt In page is a type of sales page that serves the purpose to allow advertising traffic web visitors to “opt-in” to a mailing list by submitting their name and email address through a web form usually exchange for a free gift or report. More sales are generated through the web through email lists than any other method and through the usage of opt-in pages. By building massive lists that you now have a clientele base that you can later sell products and services to over and over. The sales psychology works based on trust-building and having a rapport with your subscribers. If people on your mailing list trust in your values, they are more likely to buy your products or services.
The best type of Opt In Pages are more commonly called “Squeeze Pages”.
Read more about » What is a Squeeze Page
See a side-by-side comparison of the Best » Video Opt-In Page Themes
More on Opt In Pages
Using a Web Traffic Funnel to Generate Leads
The internet is full of advertisements that entice people to click through in order to learn more about a product or service. This is usually accomplished by either a text link or banner advertisement where the visitor lands on a page containing more information.
Through Opt In pages if the visitor is interested in further information they can then submit their name and email address through a web form to receive more information, usually a free report, on the product they were originally interested in. This is called a Web Traffic Funnel and is the most effective way to convert advertising traffic to paying customers who buy over and over again.
“Web Traffic Funnels generate 98% of the sales of the top internet marketers..”
High-Converting Sources of Web Traffic
Common Advertising Sources
The opening lip of a Web Traffic Funnel starts through an advertisement that appears on the internet. The goal at this point is to simply get the prospect to click the ad. These are some of the most popular advertising sources:
- Google Adwords
- A link via Email
- A blogpost or article link
- A Facebook Advertisement
- Banner Ads
- Natural Search Engine Listings
It does not make a difference where the Web Traffic Funnel begins, as the goal is to bring targeted traffic into the funnel at Stage 1 to create the opportunity to successfully bring that visitor to Stage 3. The reason why most internet marketers are fail at making money online is due to the fact they do not successfully implement or even understand this concept.
This concept is known as a “Sales Funnel”.
Read more about » What is a Sales Funnel
